Rec · Booking new projects

We make
the video.Then we
make it pay.

Video marketing & paid ads agency — Vancouver, BC

Playback is a video marketing and advertising agency in Vancouver, BC. We shoot the creative and run the ad spend behind it, so every cut is measured on what it brings back.

See the work Book a call
Studio Showreel Reel · 16:9
Showreel
16:99:164:51:1

Brands the founder has produced for

SNC-Lavalin Coconut Software Edwards School of Business Bioriginal Food & Science CP Distributors Bit Service Company A1 Tire & Wheel Neesh Dental SNC-Lavalin Coconut Software Edwards School of Business Bioriginal Food & Science CP Distributors Bit Service Company A1 Tire & Wheel Neesh Dental
Selected Work

The Work

Selected
results
Acquisition

Paid Acquisition Rebuild

A/B tested ad creativeAudience refinementUp to $20K/mo spend
$50 → $10cost per acquired user
Growth

Fintech Startup Launch

Digital AdsEmailWebsite
10,000+users acquired in six months
Cinema

Theatrical Commercial

DirectorCommercialBrand Storytelling
shown in
Cineplex cinemas

Results above are from prior client engagements. Client names and references available on request.

In their words

What Clients
Say

Recorded
testimonials
They didn't just deliver video. They helped us work out what we needed but didn't know how to ask for.
Jill Sauter Jill Sauter Marketing & Communications
Accommodating, flexible, and very well experienced. It made our jobs a lot easier.
Mike Tumbach I & M Welding & Fabricating
They worked around our schedules and made the staff feel comfortable. I was surprised how easy the whole process was.
Graham Snell General Manager, Aviation Services
The quality was top notch. We're still using the videos to recruit new students.
Natasha Katchuk Edwards School of Business
They committed the whole day to us. We were really impressed with how the final product ended up.
Patty Hughes Regional Airline
Capabilities

What We Run

Monthly retainer
& project work
Production

Brand Film

The anchor piece. Shot on cinema lenses with a full crew and proper sound, so everything else you run inherits its production value.

4K · Crew scaled per project
Production

Content Engine

One shoot day cut into a month of assets. Vertical, square, and wide from the same footage, ready for every placement you run.

12–16 assets / month
Production

Ad Creative

Multiple hook variants per concept, tested against each other, because the first three seconds decide whether the rest gets seen.

Hook variants · 9:16 first
Paid Media

Media Buying

Meta, Google, YouTube and TikTok managed against cost per qualified lead, tied back to your CRM.

Meta · Google · YT · TikTok
Paid Media

Creative Testing

Hooks, thumbnails and edits tested against each other every week, so spend concentrates on what is actually working.

Weekly cycles · Hook rate
Paid Media

Funnel & Reporting

Landing pages, lead capture, and one dashboard that shows spend, cost per lead, and what changes next month. No vanity metrics.

Live dashboard · Monthly call
Industries

Who We
Work With

Sector pages ·
What we run for each
01

Plumbing

Emergency and service calls. Video that builds trust before the truck shows up.

View sector 02

HVAC

Seasonal demand, tight windows. Creative and spend timed to when people actually book.

View sector 03

Dental

New-patient acquisition. Practice films and ads that fill the chair, not the impression count.

View sector 04

Construction

Project films and site content that win the bid before the first meeting.

View sector 05

Real Estate

Listing and agent brand video, paired with the media buy that puts it in front of buyers.

View sector
Process

How We Work

First call to
first report
01

Audit

We pull apart what you are running now: creative, channels, spend, and where the budget is quietly leaking out.

Week 1
02

Concept

Campaign platform and shot list built around the offer, with the hooks written before anyone picks up a camera.

Week 2
03

Shoot

One production block covering the hero film and a month of cutdowns, shot for every aspect ratio you will actually run.

Week 3
04

Launch

Creative goes live across paid and owned at once, with tracking verified before the first dollar leaves the account.

Week 4
05

Scale

Weekly reads on hook rate and cost per lead. What works gets more budget and more variants. What does not gets killed.

Ongoing
The Studio

Playback

Vancouver, BC
Founder led

Production companies hand over a file and leave. Ad agencies buy media for creative they did not make. Neither one is accountable for the result.

Playback is a Vancouver video marketing agency built on ten years of agency work. The studio grew out of a full-service shop run across technology, healthcare, finance, automotive, aviation, hospitality and higher education. The approach here is that one, sharpened: we shoot the creative and we run the spend, so when a campaign underperforms there is nobody else to point at and no markup on somebody else's invoice.

Founder-led, deliberately. The same person directs the work and runs the media, with crew scaling per project. The person editing the cutdowns is the person reading Monday's numbers, so the creative answers to the media plan instead of the other way round, and you are never handed to an account manager who was not in the room.

Based
Vancouver, BC
Model
Monthly Retainer
Focus
Video + Paid
Turnaround
4 Week Launch
Team
Founder + Crew
Reporting
Monthly
Vancouver · Now booking

Start with a
conversation.

Tell me what you are running now and what it is costing you. If I cannot see a path to beating it, I will say so on the first call.

Or reach me directly: drew@playback.social